DEAR TIM(E)
Research on microdosing as a form of entertainmentABSTRACT
Although entertainment is widely covered through hyper-designed distractions, microdosing offers a tool to enhance the self and halt reality by embracing optimization. In the age of digital capitalism, after mediatization, the topic proves to be a spectacle in it of its own and functions as a form of counter-entertainment to its users.This paper attempts to evaluate the topic of microdosing and the emerge of its practice as online communities cover the subject through self-reported results since 2008, followed by mass adoption and media coverage, microdosing as a buzzword provides sufficient content and commerce, as well as an expectation of perpetual growth-based economy that relies on the advancement of science to prove its positive effects.